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Privacy Policy

1. General Information

1.1 Below we provide information about how your personal data is processed when you use our website. Personal data is any data that allows conclusions to be drawn about you as a natural person, e.g. name, address, email addresses, user behaviour. In doing so, we wish to inform you about how we process data and at the same time comply with the legal obligations arising from the EU General Data Protection Regulation (GDPR) and the Act on Data Protection and the Protection of Privacy in Telecommunications and Telemedia (TTDSG), in particular the information obligations pursuant to Article 13 of the GDPR.

1.2 The Data Controller within the meaning of Article 4, paragraph 7, of the GDPR for this website is:

    • Backshop Tiefkühl GmbH
    • Leverkusenstraße 54
    • 22761 Hamburg, Germany
    • Tel. +49 40 523 876 – 0
    • Fax: +49 40 523 876 – 18
    • Email: info[at]bakehouse-usa.com

1.3 Insofar as a storage period for personal data is not explicitly specified below and is not already specified in the statutory provisions, we will take the following criteria into account to determine the appropriate storage period in each case:

    • the nature, scope and extent of whether the stored personal data is confidential;
    • the potential risk that you may be adversely affected by unauthorised use or disclosure of your information;
    • the purposes for which we process your data (and whether we can achieve those purposes in any other way);
    • all relevant statutory regulations and requirements.

2. Necessary Processing of Personal Data when Visiting our Website

2.1 When you visit our website, i.e. simply view it without registering and without you providing us with any other information, we process the personal data that your browser transmits to our server. The data described below is technically necessary for us to display our website to you and to ensure its stability and security and must therefore be processed by us. The legal basis is Art. 6 Para. 1 S. 1 lit. f) GDPR. The data transmitted by your browser are as follows:

    • name of the website/file accessed
    • date and time of retrieval
    • data volume transmitted
    • notification of successful retrieval
    • browser type and version
    • the user’s operating system
    • referrer URL (previously visited page)
    • IP address and the requesting provider

2.2 You are not legally or contractually obliged to provide the aforementioned personal data. It is also not necessary to provide the aforementioned personal data in order to conclude a contract with us. However, if you try to bypass the provision of the aforementioned personal data by technical means, you may not be able to visit our website or our website may not be displayed correctly.

3. Processing of Personal Data when making contact

3.1 If you do not only visit our website, but also contact us, e.g. by email or telephone – for example to establish a business relationship with us – we process the information you provide us with (e.g. name, telephone number, address, email, your request). The legal basis for the processing is Art. 6 Para. 1 S. 1 lit. b) and/or f) GDPR.

3.2 Insofar as a business relationship or employment relationship results from contacting us, we shall delete the data collected in this context after termination of the business relationship or employment relationship, unless statutory retention periods prevent this. Otherwise, we will delete your data as soon as the data is no longer required for further communication with you.

3.3 You are not legally or contractually obliged to provide the aforementioned personal data (at least unless a business or employment relationship already exists between you and us). However, providing the data is a necessary prerequisite for the establishment of a business relationship with us. If you do not provide the required data, we will be unable to process your legal enquiries.

4. Disclosure of your Data to Third Parties

4.1 Our website integrates various components into the website that are provided by third parties. These expand the range of functions on our website and make your visit to the website more enjoyable. These components are only activated if you give us your prior consent to the processing operations associated with the components. The legal basis for the processing of personal data is Art. 6 Para. 1 S. 1 lit. a) GDPR and, if the personal data is transferred abroad, if an adequacy decision has been made, Art. 45 Para. 1 GDPR; otherwise Art. 49 Para. 1 S. 1 lit. a GDPR. The following third-party components are integrated into our website:

4.2 Google Maps, Google Analytics and YouTube services provided by Google LLC. You can find out which of your data Google processes and how it processes it by Google at the following links:

https://policies.google.com/privacy

https://www.google.com/intl/de_de/help/terms_maps/

4.3 You are not legally or contractually obliged to provide the aforementioned personal data and do not have to give your consent to the processing. In this case, however, you will not be able to use the range of services integrated by the service providers on our website.

5. Processing your Data on your End Devices

5.1 In addition to the aforementioned data, when you use our website, we use technical tools for various functions, in particular cookies, which may be stored on your end device. When you visit our website and later at any time, you can choose whether you wish to allow cookies to be set in general or which individual additional functions you would like to select. You can make changes in your browser settings or via the cookie settings. Below we first describe cookies from a technical point of view (5.2), before going into more detail about your individual options by describing technically necessary cookies (5.33) and cookies that you can select or disable voluntarily (5.4).

5.2 Cookies are text files or information in a database that are stored on your hard drive and assigned to the browser you are using, so that certain information can be transferred to the site that places the cookie. Cookies cannot run programmes or transmit viruses to your computer, but are primarily used to make the website faster and more user-friendly. This website uses the following types of cookies, the functionality and legal basis of which are explained below:

    • Transient cookies: These cookies, in particular session cookies, are automatically deleted when you close your browser or log out. They contain a so-called session ID. This means that various requests from your browser can be assigned to the same session and your computer can be recognised when you return to our website.
    • Persistent cookies: These are automatically deleted after a predefined period of time, which varies depending on the cookie. You can view the set cookies and the processing times in your browser settings at any time and delete the cookies manually.

5.3 Mandatory functions technically necessary for displaying the website: The technical structure of the website requires us to use technologies, in particular cookies. Without these technologies, our website cannot be displayed (fully) or the support functions may not be enabled. These are generally transient cookies that are deleted at the end of your visit to the website, at the latest when you close your browser. You cannot opt out of these cookies if you wish to use our website. The individual cookies can be seen in the Consent Manager. The legal basis for this processing is Section 25 Para. 2 No. 2 TDDDG.

5.4 Optional cookies if you have given your consent: We only use various cookies with your consent, which you can select when you first visit our website using the cookie consent tool. The functions are only activated if you give your consent and are only valid for the domain www.bakehouse-usa.com. In particular, the cookies can be used to analyse and improve visits to our website, to make it easier for you to use it via different browsers or devices, or to recognise you when you visit our website. The legal basis for this processing is § 25 Para. 1 TDDDG.

6. Right of Revocation and Right to Object

6.1 If you have given your consent to the processing of your data, you may revoke it at any time. This kind of revocation affects the lawfulness of the processing of your personal data from the point in time at which you have issued us with the revocation. The lawfulness of the processing of your data up to the time of your revocation remains unaffected.

6.2 Insofar as we base the processing of your personal data on Art. 6 Para. 1 S. 1 lit. f GDPR, you may object to the processing. If you exercise this kind of objection, we ask you to explain the reasons why we should not process your personal data as set out here. If you object, we will examine the situation and either stop or amend the data processing or show you our compelling legitimate grounds on which we will continue the processing.

6.3 If You wish to withdraw your consent to any use or disclosure of Your Personal Data as set out in this Privacy Policy, you may contact dpo[at]bakehouse-usa.com